Showing posts with label Ambrosio. Show all posts
Showing posts with label Ambrosio. Show all posts

Thursday, March 1, 2012

Fetch! Pet Care was featured on Franchise Chatter

Fetch! Pet Care was recently featured on Franchise Chatter in an article titled, "How Franchises are Turning to Facebook to Engage with Loyal Customers and Gain New Fans." The article discussed how Fetch! Pet Care was able to increase their Facebook Fan page from about 3,000 to 13,000 fans over the span of a little more than 2 months without advertising by engaging fans to share why their dog had the greatest rescue story. With a goal of 30,000 fans by the end of the year, the article shows how Fetch! Pet Care is utilizing social media marketing as a key business growth strategy and to show support for the animal adoption community. Click here to view the entire article.

How Franchises are Turning to Facebook to Engage with Loyal Customers and Gain New Fans
By:  AMBROSIO

A number of franchises are exploring creative ways to grow their Facebook following and engage with
loyal fans. The method of choice (at least for now) seems to be the use of contests where other Facebook fans vote for the winner.  This strategy has proven effective in boosting fan numbers for as long as the prizes at stake are significant enough to generate buzz and participation.  While giving away free stuff can easily increase fan numbers several fold, the real measure of success is the cumulative impact of the number of new cyber fans who become paying customers, the increase in spending among loyal customers, and the number of new franchises sold.  Watching your followers multiply as a result of the contest is the easy part.  The real challenge lies in converting these fans into actual dollars and cents.
 

Monday, September 12, 2011

Fetch! Pet Care featured on FranchiseChatter.com

Fetch! Pet Care was recently featured on FranchiseChatter.com in an article called “Exclusive Q&A with Paul Mann, CEO of Fetch! Pet Care, America’s Largest Pet Sitting and Dog Walking Franchise.” Paul Mann discusses the entrepreneurial story behind Fetch!, and the attributes that make Fetch! a great franchise opportunity, and how someone can become a part of the system. Click here to view the entire article.

By: Ambrosio

Fetch! Pet Care is America’s largest pet sitting and dog walking franchise — with over 150 franchises servicing more than 1,800 cities and towns nationwide, and over 10,000 clients in the past year alone.
Paul Mann founded Fetch! Pet Care in 2002 as a San Francisco Bay Area local pet sitting and dog walking service.  The company began franchising in 2004, after experiencing rapid growth and profitability.
Prior to Fetch! Pet Care, Paul co-founded Informative Inc., an internet software technology company and a pioneer in online survey technology. He subsequently served as its CEO and a board member.  Paul grew the business to over 70 employees with over 300 Fortune 500 customers generating $5 million annually before selling the company in February 2001 to an international software development firm.
 
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