Fetch! Pet Care was featured on Franchise Chatter

Fetch! Pet Care was recently featured on Franchise Chatter in an article titled, "How Franchises are Turning to Facebook to Engage with Loyal Customers and Gain New Fans." The article discussed how Fetch! Pet Care was able to increase their Facebook Fan page from about 3,000 to 13,000 fans over the span of a little more than 2 months without advertising by engaging fans to share why their dog had the greatest rescue story. With a goal of 30,000 fans by the end of the year, the article shows how Fetch! Pet Care is utilizing social media marketing as a key business growth strategy and to show support for the animal adoption community. Click here to view the entire article.

How Franchises are Turning to Facebook to Engage with Loyal Customers and Gain New Fans
By:  AMBROSIO

A number of franchises are exploring creative ways to grow their Facebook following and engage with

loyal fans. The method of choice (at least for now) seems to be the use of contests where other Facebook fans vote for the winner.  This strategy has proven effective in boosting fan numbers for as long as the prizes at stake are significant enough to generate buzz and participation.  While giving away free stuff can easily increase fan numbers several fold, the real measure of success is the cumulative impact of the number of new cyber fans who become paying customers, the increase in spending among loyal customers, and the number of new franchises sold.  Watching your followers multiply as a result of the contest is the easy part.  The real challenge lies in converting these fans into actual dollars and cents.
 

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Fetch! Pet Care: 5 Ways Pet’s Make Better Companions

This Valentine’s Day, You don’t have to look far for love

Valentine’s Day isn’t just for lovebirds.  It’s a celebration of love for its intrinsic worth, and no one offers more love than a pet.  For those who need reminders of just how much our furry friends fill our lives with happiness, take a look at these 5 ways pets make better companions this Valentine’s Day:

1. Unconditional love:  Pets will never judge you.  They don’t care what you wear or how you look.  As long as you feed, play with, and love them back, you will never have to worry about being alone.  Most pets are naturally affectionate and seek out the affection and approval of their owners.  Everyone wants to be loved, and pets are no exception.

2. Loyalty: There is a reason for the saying “dog is man’s best friend.”  That reason is simple: loyalty.  A dog, or any other pet, is never going to turn its back on you when times are tough.  You never have to worry about being stabbed in the back, cheated on, or lied to with your pet.  You are your pet’s first priority, and they will look out for you when no one else will.

3. Fun: Pets thrive off of energy and fun.  There is never a shortage of good times when a pet is in your life, because they are a constant source of laughter and play.  Playing with your pet can cheer you up on even the worst days.

4. Trainable: Have you ever wished that you could get your boyfriend, girlfriend, or spouse to do something you wanted without nagging?  Not only are most pets trainable, but they often enjoy having discipline in their lives.

5. Listeners: No matter how bad your day is, your pet will always be there to listen.

ABOUT FETCH! PET CARE

Fetch! Pet Care was founded in Berkeley, Calif., in 2002 by Paul Mann, who wanted his pets to remain in his home instead of kenneling them while he traveled. Finding no professional company suitable to the task, Mann started his own firm with the goal of providing as-needed, reliable, and loving care to pets of all kinds. Today, there are more than 3,000 Fetch! professionals operating in 1,500 U.S. communities. FETCH! Pet Care is the nation's largest and most trusted provider of professional pet sitting and dog walking services, serving thousands of pets and pet parents from coast to coast. Comprised of pet lovers turned business owners, each independently and locally owned Fetch! focuses on taking the stress out of finding a sitter and adding convenience to customer’s lives by doing all of the legwork for them. Fetch! matches you and your pets with the most qualified, experienced pet professional possible. For more information, visit www.fetchpetcare.com. 

Fetch! Pet Care featured in The New York Enterprise Report

Fetch! Pet Care was recently featured in The New York Enterprise Report in an articled titled, "Imperfect Process of Picking Partners". Paul Mann discusses the process and criteria he used to find an ideal investor for his business endeavors. Click here to read the full article.

Imperfect Process of Picking Partners
By: Paul Mann

You’ve put in sweat and tears to grow and expand your business. It started as a small idea and now it has turned into a profit-generating operation that has withstood the test of time. Should you let investors become involved with something you’ve built from the ground up? When is the right time to take investment funds? How do you find the “perfect” partner? I’ve sought investors for two of my companies—one with reluctance and the other with ambition.


In my first company, an internet software business I founded during the dot-com boom, I took on investors too late. I had taken on investors who were active in both investing money and providing insights into my business. But I soon found that they lacked domain expertise in my industry, as well as physical availability to meet and discuss the growing daily needs of my business.

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Fetch! Pet Care featured in Austin Business Journal

Fetch! Pet Care was recently featured in an online article in the Austin Business Journal called, “Got the best pet ever? Compete for the title.” The article features Ken Diebold, Fetch! Pet Care owner of Austin, Texas. The article discusses Fetch! Pet Care’s social media contest hoping to find the Best Pet Ever this summer. Also included in the article is a synopsis of Ken’s business in Austin and highlights the franchise opportunity that Fetch! Pet Care provides. The article also discusses how Facebook users can enter their pet in the contest. A portion of the article is included below and can be read in its entirety by clicking here.


Got the best pet ever? Compete for the title

Pet care chain Fetch! is running a social media campaign in search of the best furry, feathery or scaly friend in the nation.

The animal sitting and walking business is giving enthusiastic pet owners the chance to compete for the "Best Pet Ever" title and a year of free services. The contest, which partners with treat maker Milk-Bone, requires a photo and application explaining why he or she is the best animal friend in the U.S. Facebook fans will then vote on a winner.

Applicants have until Aug. 5 to apply by clicking here and navigating to the "Best Pet Ever" tab.

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